拍摄报价

服务价格受拍摄难度、修图要求、摄影师经验的影响。现出一个参考范围:

  • 普通小件产品(化妆品、饰品、小电器等)
    👉 15–30元/张(常见于淘宝、1688上的摄影工作室报价)
  • 精品修图/精修白底图
    👉 30–60元/张(会做光影处理、细节修饰、适合品牌电商)
  • 大件或复杂产品(家具、家电、模特穿戴类)
    👉 100元以上/张,甚至需要按天计费(500–2000元/天不等)
  • 批量拍摄优惠
    👉 通常量大(几十张或上百张)会有折扣,比如 10–20元/张。

注:大部分摄影服务基础价格只包含拍摄和简单调色,如果要抠图、精修、特效或视频拍摄,费用会另算。

拍摄类型内容说明参考价格备注
白底图拍摄(普通产品)单品静物,白背景,基础修图15–30元/张淘宝、1688、亚马逊等平台
白底图精修版高质感、去污点、色彩校正30–60元/张适合品牌主图或高端电商
模特产品白底图模特佩戴/使用展示,白底干净背景80–150元/张模特费用另计
创意场景图搭配道具、布景、光影氛围100–300元/张适合品牌风格图或banner
产品细节图多角度拍摄产品细节10–25元/张通常与主图配套拍
组合展示图多件产品摆拍组合50–120元/张包含简单排版
GIF动图/旋转展示产品360°旋转或短动画100–300元/个适合亚马逊展示或品牌页
短视频拍摄(电商展示类)产品展示、开箱、功能说明300–800元/条简易剪辑版
品牌广告视频创意脚本+场景布置+模特1500–5000元/条适合品牌宣传片
代拍服务(寄拍)客户邮寄产品,棚拍摄后寄回单品20–60元/张常见于跨境电商卖家
批量优惠(≥100张)大量产品拍摄10–20元/张视产品类型与数量协商

💡 补充:

  • 模特:300–1000元/半天(普通模特)
  • 化妆/造型:200–500元/次
  • 修图服务单独外包:10–30元/张

Photography Service Pricing Guide

Service prices vary depending on the shooting difficulty, retouching requirements, and photographer’s experience.
Below is a general reference range:

  • Small products (cosmetics, jewelry, small electronics, etc.)
    👉 ¥15–30 per photo — common rate for photography studios on Taobao and 1688
  • Premium retouching / high-end white background images
    👉 ¥30–60 per photo — includes lighting adjustments, detailed retouching; ideal for brand e-commerce
  • Large or complex products (furniture, home appliances, model wearables, etc.)
    👉 ¥100+ per photo, or charged daily (¥500–2000/day depending on project scale)
  • Bulk discounts
    👉 For large orders (dozens or hundreds of images), discounted rates may apply: ¥10–20 per photo

Note: Most basic packages only include shooting and simple color correction.
Cutout editing, advanced retouching, special effects, or video shooting are charged separately.

Detailed Pricing Reference

Type of ShootDescriptionReference PriceRemarks
White Background Product Photos (Basic)Single product, plain white background, basic retouching¥15–30 / photoSuitable for Taobao, 1688, Amazon listings
High-End White Background (Premium Retouching)Enhanced lighting, blemish removal, color correction¥30–60 / photoIdeal for brand main images or premium listings
Model Product White BackgroundProduct displayed by model on clean background¥80–150 / photoModel fees not included
Creative Scene PhotosStyled props, background setup, lighting atmosphere¥100–300 / photoGreat for brand visuals or banners
Product Detail ShotsMulti-angle close-ups highlighting product features¥10–25 / photoUsually paired with main product images
Group Display PhotosMultiple items styled together in one frame¥50–120 / photoIncludes basic composition and layout
GIF / 360° Rotating DisplayAnimated or 360-degree product display¥100–300 / fileSuitable for Amazon or brand websites
Short Product Videos (E-commerce Use)Product demos, unboxing, function showcase¥300–800 / videoIncludes simple editing
Brand Advertising VideosCreative script, set design, models¥1500–5000 / videoFor brand campaigns or promotional films
Remote Shooting (Product-by-Mail)Client ships product; studio shoots and returns it¥20–60 / photoCommon for cross-border e-commerce sellers
Bulk Shooting (100+ Photos)Large-quantity product photography¥10–20 / photoNegotiable depending on product type and volume

Additional Services

  • Model Fee: ¥300–1000 / half day (standard model)
  • Makeup & Styling: ¥200–500 / session
  • Independent Retouching Service: ¥10–30 / photo

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